Elizabeth Pasternock
Imprint Communications
May 15, 2017
LoggerHead Tools® Wins Patent Infringement Battle
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About LoggerHead Tools
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Dan Brown
LoggerHead Tools

Dan Brown, president of LoggerHead Tools, is an award-winning designer, inventor and entrepreneur. He is also a professor at Northwestern University’s McCormick School of Engineering and a champion of establishing design-inspired leadership.

Brown has worked with companies to create and commercialize differentiated new products and processes for their businesses, often creatively redefining these markets. He has received over 100 U.S. and international utility patents for his new product solutions.

Brown founded LoggerHead Tools with a mission to develop innovative, new-to-the-world hand tools manufactured in America. He launched the Bionic Wrench in 2005, and it was met with enthusiasm, winning over 10 international design and innovation awards. As the Bionic Wrench approaches 2.5 million units sold, he has had to fight knockoffs in the marketplace.

Brown has worked in the chemical and plastics industry where he applied his work experience, science education, and ability in engineering and leadership. While serving in management roles, Brown quickly discovered the necessity of creating protectable competitive advantages to sustain a business model. These early marketplace experiences and highly competitive interactions inspired Brown to design several new technologies for his employers. This led to the application for his first three patents for these inventions before the age of 30.

In 1991, Brown launched his own product design consultancy, Consul-Tech Concepts. He developed an approach called “Differentiation by Design®,” a process that strategically focused on potential “white spaces,” or unseen needs and requirements, early in the design stage.

One of Brown's life aspirations has been to share his experiences through teaching and empowering future design leaders. Brown’s experience and education in design, technology, intellectual property and business provide him numerous narratives to share with his students at Northwestern University.

A native of the south side of Chicago, Brown earned a bachelor’s degree in biology from St. Xavier University in 1978. He earned a master’s degree in product development from Northwestern University in 2005. Brown also holds a Ph.D. in design from Coventry University in the U.K.


Dan Brown Jr.
Director of New Business Development
LoggerHead Tools

Dan Brown Jr. runs the day-to-day operations at LoggerHead Tools and is also the director of new business development. Brown develops partnerships with national retailers and home shopping networks to sell and nationally advertise LoggerHead Tools’ products.

Brown recently designed and developed a low cost in-store video display that has pioneered how LoggerHead Tools sells and markets its products in stores. This video display was featured in more than 8,000 Walgreens stores throughout the U.S. He also developed a successful national commercial with Sears that led to nearly $7 million in sales over one year. Brown has sold over 1 million units to retailers, resulting in $20 million in sales for LoggerHead Tools.

Recent public relations campaigns have led to national coverage through the New York Times and ABC World News. Brown earned a bachelor’s degree in marketing from the University of Illinois at Chicago in 2011.

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